Dressing for shape not size
The concept
Let's face it: none of us has the same measurements across the waist, tummy, bum, and thighs. It seems ridiculous that the fashion industry designs clothes with only standard sizes to choose from.
Did you know that, statistically, there are five main women’s body shapes, each with its own specific characteristics? These are Apple, Pear, Candle, Hourglass, and Strawberry.
“Where have these trousers been all my life?”
At Shapemoda, we understand that confidence comes from wearing clothing that fits perfectly and enhances your natural shape. That’s why we’ve dedicated ourselves to designing garments that not only look great but feel incredible – like a second skin.
Imagine slipping into a pair of trousers or a dress that hugs you in all the right places, with fabric strategically placed where you need it most, and a cut that avoids any unwanted bagginess. This is the experience we’ve created with Shapemoda.
The Problem with Standard Sizing
Most clothing on the market is mass-produced using standard cuts that don’t account for the diversity of women’s shapes. Standard sizes often fail to deliver a perfect fit because every woman’s body is unique. From the waist to the tummy, hips, bottom, and thighs – each part of your body deserves clothing that works with your shape, not against it.
Our Solution: Tailored to Fit Every Body Shape
At Shapemoda, we’ve moved away from the “one-size-fits-all” approach. Instead, we design clothing that celebrates the beauty of diversity. We’ve developed five unique cuts tailored to the five main body shapes: Apple, Candle, Hourglass, Pear, and Strawberry. Each piece is crafted with high-quality fabrics and innovative cuts designed to accommodate different body types, ensuring that every woman can enjoy the perfect fit.The 5 Women’s Body Shapes
Candle Shape: With balanced proportions, you’ll love how our designs highlight subtle curves.
Hourglass Shape: Though highly sought after, the hourglass figure isn’t always easy to fit. We celebrate your curves with designs that flatter without compromise.
Pear Shape: With a smaller waist and fuller hips, our pieces accentuate your waist while offering a comfortable fit for your hips and thighs.
Strawberry Shape: Your athletic shape and strong legs are celebrated in our pieces, which provide a tailored, flattering fit.
Why Choose Shapemoda™?
We created Shapemoda to meet the real needs of women who want to look and feel their best in clothing that is comfortable, chic, and designed just for them. Our journey has been driven by a desire to empower women through fashion, and that mission continues with every piece we create. We believe that the right fit boosts not only your appearance but also your confidence and attitude.When you wear Shapemoda, you’re not just wearing clothes – you’re embracing a fit made just for you. So, whether it’s a pair of trousers that feel custom-made or a dress that complements your curves, we’re here to ensure you always look and feel your best.
Vanessa and Annaoliva
The buzz is real
Take five minutes out of your day...
Discover yours
...and quickly try our 60 second body shape digital test.